Lets compare random pages. first up is the product https://earthbath.com/products/dirty-dog-shampoo.
First you can see their name is simple. Dirty Dog Shampoo
As you can see here the page is ranking for 39 keywords related to dirty dogs
Below show how many times the keywords are on the page
Now lets see this page. https://prideandgroom.com/collections/beyond-the-bath/products/the-mane-tame-waterless-pet-shampoo
First compare your URL to theirs. https://earthbath.com/products/dirty-dog-shampoo.
What one is easier for Google to understand?
Prior to our meeting it did not say Dog shampoo. No keywords in Google for this page
It says dog and shampoo but no where does it say dog shampoo
